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The 8-ate’s

“Alert!  A developmental book that has it all .. the essentials of leadership, inspiring real life examples and how BEST to incorporate into one’s leadership journey.  I “congratulate” Steve for serving up this important content in such an authentic and engaging manner.  Two LUVS up!”
Cheryl Hughey
Former Managing Director – Culture
Southwest Airlines

“Just like every building, the foundation is the most critical pour.  This book lays out effective leadership principles which are foundational to building a great leader.  The book was easy to read, and I could make quick application to my personal and professional life.  Steve brings incredible experience, insight and a fresh perspective to the 8-ates of Leadership. I made sure my whole team had a copy.”
David Elmer
Parkway C&A, LP

The author.

Thank you for your time, your investment, and what I’m guessing to be a sincere interest in upping your leadership game. If there’s one thing I’ve learned after decades of leading and serving others and the companies they work for, such as Southwest Airlines, starting my own company and now as a leader with 1st Service Solutions as the COO & Chief People Officer, is that if you’re not intentional, this whole leadership gig just won’t happen. There’s always squeakier wheels to grease, easier paths to take, and excuses to be made.

Steve Banegas

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What’s inside

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Passionate

we were nothing if not passionate about getting a basketball hoop; once given the go- ahead from mom, we were determined not to let anything stop us from reaching our goal;

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Procrastinate

I let the specifics of the job to be done overwhelm me; when faced with uncertainty, I put off going after what I wanted most;

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Communicate

I communicated relentlessly (as only a hyper-focused 8-year-old boy can do) in my pursuit of what mattered to me;

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Mitigate

I mitigated the oncoming traffic at a major intersection by placing my baby brother squarely in the middle; sure, it was risky, but when all three of us made it safely to the other side with the pole, I reveled in my ingenuity;

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Innovate

the obstacle the curb presented proved to be an asset when we were able to innovate and use the leverage of the curb to help roll the pole more easily;

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Negotiate

when faced with grumbling coworkers, I had to negotiate acceptable terms to get the pole across the finish line;

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Celebrate

We celebrated the gift of that basketball goal for years to come; even after we moved and took

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Delegate

Deciding what not to do is as important as deciding what to do.” … To a man, delegation was what each one believed to be the reason for their significant impact upon the world as we know it today.

COMMUNICATE

Can you hear me now?”
Anyone who’s had a cell phone for longer than a decade knows the frustration of an on-again-off-again connection or a dropped call or that deafening ‘ear snow’ that threatens to burst the eardrum of either you or the poor sap on the
other end of your call. So prevalent was the problem throughout the telecom industry in the early 2000s—the erratic and frequently undependable connectivity—Verizon launched a nine-year, multi-billion-dollar ad campaign that set them up as the premier service provider, grew their customer base 10-fold, and increased their profits even more so. But there was more to the campaign than just a catchy tagline. It hit a nerve. An innate, inborn, even primal need in us all—we all want to be heard and understood. And whether it’s the interpersonal relationship between a husband and wife or a mass-marketed message that comes at us on our televisions or social media account, the fact remains, we want to be heard and understood. And because we all want so deeply to be truly heard, communication matters in every aspect of our lives. It is the lifeline of every relationship in our lives.

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